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NAICS Code 541910 Marketing Research and Public Opinion Polling

The NAICS Code 541910 is described as
Marketing Research and Public Opinion Polling
  • Broadcast media rating services
  • Marketing analysis services
  • Marketing research services
  • Opinion research services
  • Political opinion polling services
  • Public opinion polling services
  • Public opinion research services
  • Sampling services, statistical

Description
This industry comprises establishments primarily engaged in systematically gathering, recording, tabulating, and presenting marketing and public opinion data.
Illustrative Examples:
Broadcast media rating services
Marketing analysis or research services
Opinion research services
Political opinion polling services
Statistical sampling services

Establishments primarily engaged in-
· Providing research and analysis in economics, sociology, and related fields-are classified in Industry 541720, Research and Development in the Social Sciences and Humanities; and
· Providing advice and counsel on marketing strategies-are classified in U.S. Industry 541613, Marketing Consulting Services.

(2019-08-02)

It belongs to the code group
NAICS Code 54191 Marketing Research and Public Opinion Polling

To this Code "541910" belongs the sub codes
(No direct sub codes available)


The equivalent ISIC Code (Rev. 3.1) is
7413: Market research and public opinion polling
  Activités d'études de marché et de sondage

The nearest NACE Code (Rev. 1.1) is
74.13: Markt- und Meinungsforschung - Markt- und Meinungsforschung
74.13: Market research and public opinion polling - Market research and public opinion polling
74.13: Activités d'études de marché et de sondage
74.13: Studi di mercato e sondaggi di opinione
74.13: Estudios de mercado y realizacion de encuestas de opinion publica
74.13: Markt- en opinieonderzoekbureaus
74.13: Meningsmåling og markedsanalyse

The equivalent CPC Code (Rev. 1.1) is
xxxx: No Code defined

Translation of the Code description
541910: Marketing Research and Public Opinion Polling
(2019-08-02)

Alternative Spellings (synonyms): researcher, researchers
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